
E630 - From Hackathon to Harvest: Why Farmers Need to Think Differently About Technology
Published: June 29, 2026
Duration: 47:57
The conversation explores the often-unseen world of product testing, field validation, software development, and farmer feedback that goes into launching new technology. Jared shares his unique role as a product tester, explaining how Ag Leader evaluates new products before they ever reach a customer's farm and how real-world farmer feedback helps shape final product decisions.
The group discusses:
What ZRow is and how it improves corn head guidance during harvest Why row guidance still matters in a world of RTK and precision GPS How Ag Leader integrates with existing row sensing systems The product testing process...