Battling Counterfeits with Vidyuth Srinivasan

Battling Counterfeits with Vidyuth Srinivasan

Published: September 12, 2025

Duration: 34:07

Today, Erik sits down with the co-founder and CEO of Entrupy and the co-inventor of Entrupy's patented technology, Vidyuth Srinivasan. Vidyuth is on a mission to take down the counterfeiting industry, one fake designer bag at a time. Entrupy is the leading AI-powered authentication technology for luxury handbags and sneakers.

More about Vidyuth: Vidyuth earned a degree in journalism while simultaneously designing and developing video games for Raptor Entertainment. He then embarked on a stellar career across a variety of roles including sales, business development, marketing, PR and filmmaking, while also working for software giants...