Trusting Your Gut with Erica Groussman (Founder of TRUBAR)
Published: July 25, 2025
Duration: 24:45
Today, Erik sits down with the founder and CEO of TRUBAR, Erica Groussman. As the force behind TRUBAR, Erica Groussman is not just leading a clean-eating revolution but also empowering women in entrepreneurship. Erica's story echoes the importance of resilience and innovation, similar to Jamie's impactful transformation. TRUBAR's astonishing growth, hitting $45 million in revenue and expanding into 7,000+ locations, highlights Erica's strategic brilliance. As someone who passionately blends healthy living with business acumen, she defies the odds with a product that doesn't compromise taste for nutrition.
Key Interview Topics:
Erica's origin story The importance of trusting your...