Why Coaching Will Thrive in the Age of AI

The headlines have it backwards. Coaching isn't going to be replaced by AI. It's going to become more valuable because of it.

I'm making the case, with five specific reasons, for why this moment is actually one of the best times to become a coach. You'll also hear where AI genuinely helps coaches who are building a practice and, just as importantly, where letting it take the wheel will quietly undermine everything that makes you worth hiring.

If you've been watching the AI news and questioning your next move, this episode...