
E844 - Referral Secrets: 5 Simple Steps to Get Clients Now
Published: January 21, 2026
Duration: 20:00
Welcome to the CanadianSME Small Business Podcast, hosted by Maheen Bari, where we explore practical strategies that help businesses drive growth and strengthen client relationships. In this episode, we focus on sales, marketing, and business development, with an emphasis on gaining clarity, consistency, and momentum in client acquisition.
Our guest is Jennifer Kuta, Business Development Analyst at Caldwell Securities Ltd., with more than twenty-five years of experience transforming sales and marketing practices. Jennifer shares proven insights on prospecting strategy, emotional value positioning, and building sustainable referral pipelines that actually convert.
Key Highlights
The 2026 Prospecting...