How Gen Z builds brands, with CharCharms' Charlotte Trecartin

How Gen Z builds brands, with CharCharms' Charlotte Trecartin

Published: November 22, 2025

Duration: 48:18

This week on the Modern Retail Podcast, co-hosts Gabriela Barkho and Melissa Daniels dive into all the brand moments Barkho saw on a recent trip to BravoCon in Las Vegas. The event had a record number of shoppable activations, ranging from Wayfair studios to special-edition Reebok sneakers. Then they analyze the latest earnings from TJX, which showed net sales of $15.1 billion. That marked a 7% increase from a year ago, boosted by more foot traffic and value-driven shoppers.

Then, in this week's featured segment, Daniels sits down with CharCharms founder and CEO Charlotte Trecartin to discuss the art...

How Gen Z builds brands, with CharCharms' Charlotte Trecartin - The Modern Retail Podcast