
Nike's Amazon return, E.l.f's big Rhode bet, and debunking recession indicators
Published: May 31, 2025
Duration: 36:53
This week's podcast starts with senior reporters Gabriela Barkho and Melissa Daniels getting into the news of the week. First they look at the changes unfolding at Nike, which is returning to Amazon after six years off the marketplace. It's part of the brand's larger strategy to get back into more wholesale channels, while it is also rolling out price hikes on some of its higher-end items.
Then they look at E.l.f which also is raising some prices and announced plans to acquire Hailey Bieber's skincare and cosmetics brand Rhode, a deal reportedly worth $1 billion.<...