S3E12 - Lamborghini CMO Federico Foschini

It’s That Car Show, and welcome to a very special bonus episode.

We’re joined by Federico Foschini, Chief Marketing & Sales Officer of Lamborghini, for a conversation recorded right in the middle of 60 Lamborghini Miuras and their owners and admirers at Pebble Beach.

Federico is not only the most Italian man we’ve ever met, he also heads Lamborghini Polo Storica, the marque’s highly regarded heritage division dedicated to preserving and celebrating Lamborghini’s legendary classics.

We’re talking Lamborghini, the Miura, Polo Storica, and what it takes to preserve some of the world...