The Right Way to Use AI for Personalized Customer Experiences

The Right Way to Use AI for Personalized Customer Experiences

Published: March 26, 2025

Duration: 41:48

AI is transforming the way we communicate—but is it bringing us closer or pushing us further apart? In this episode of Tiff Talks Tech, I sit down with Connie Lee, Co-Founder of Reffie, to explore how businesses can use AI to create genuine, personalized connections rather than robotic interactions.

We dive into:
🔹 How to enhance your best workflows with AI to deliver personalized experiences
🔹 The risks of poorly deployed AI and how it can damage your brand
🔹 Why AI sometimes makes communication feel cold—and how to bring the human touch back
🔹 The future of AI-pow...