S5E17 - Why Most Founder Exits Fail, and Why This One Took Eight Years to Get Right | Kirsty Dias, PriestmanGoode

What happens to a business the year there's no bonus to hand out?

In this episode of Why Design, Kirsty Dias shares the belief that sits at the heart of her work: that a creative business is built by giving people permission to take the slow, unglamorous route on the things that actually matter.

Rather than train as a designer, Kirsty studied French, worked in theatre and ran exhibitions at the Barbican. That decision led her into PriestmanGoode as head of comms 25 years ago, and eventually into the Managing Director's seat of one of the...