E771 - Episode 771: The Social Media Strategy Most People Skip

I spent years watching how people use social media, and most of it looks the same. Post something. Scroll. Like a few things. Disappear. Then complain that social media feels pointless or exhausting.

This video is where I explain the system I use to turn social media into actual relationships. I built it while working with Facebook and Instagram, and I still use it every day. I call it LCM Plus.

I walk through how I like posts with intention, comment in a way that shows I actually read what someone shared, and follow up...