E761 - Episode 761: 5 Calls a Day Built More Businesses Than Any Funnel Ever

Five calls a day. For 30 days.
That’s the whole plan. No funnels. No ads. No pretending I “love providing value” while secretly begging the algorithm for attention.

In this episode, I lay out purposeful prospecting, a relationship-first real estate system that feels almost rebellious in 2026 because it actually involves talking to real humans. Wild concept, I know.

After 22 years as a real estate agent and 12 years running Lab Coat Agents, I explain why most agents fail at prospecting. They rush it. They repeat it too often. They sound fake. And then they wonder why pe...