Entrepreneur Encounter

How to Time Manage with Time Blindness | Why Your Creative Brain Always Underestimates Projects | EP 4

Published: August 29, 2025

Duration: 31:12

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Does your creative brain underestimate projects? 

You know that sinking feeling when you confidently tell a client "this will only take 30 minutes" and then find yourself three hours deep in what was supposed to be a quick task? Dana learned this lesson the hard way when a simple Pinterest rebrand turned into an all-day task, leaving her scrambling to catch up on her own business marketing. 

It's the classic creative entrepreneur trap: we get so excited about the fun parts of our work that time becomes this slippery thing th...