Rachel Kroh of Heartell (1 of 2)

Greeting cards have the nearly impossible task of connecting us with loved ones when we don't know what to say — so we all owe a huge debt of gratitude to makers like Rachel Kroh of Heartell Press, who have made it their life's work to help others give and get the emotional support they need. Today we travel behind the vibrant Heartell design curtain to learn what drives these irresistible, timeless woodblock designs.

Rachel well understands grief, our enduring taboo against discussing grief — and even the many types of loss and change that can spark this staggering emoti...