
Emily McDowell of @emilyonlife (Part 1 of 2)
Published: March 20, 2023
Duration: 45:34
A decade ago, Emily McDowell of Emily McDowell Studio sparked a greeting card revolution and evolution with the release of her Empathy Collection. Her card reading, "There is no good card for this" was both an acknowledgment that the market didn't reflect real life, and a challenge to makers to begin doing just that.
Emily's self-named stationery brand would eventually become Em & Friends; in 2022 it was acquired by Union Square Publishing, the publishing arm of Barnes & Noble. While she currently serves in a part-time consulting role, she is no longer an employee or part of its leadership.<...