She Built Club Pilates Into A Giant - Now She's Doing It Again With A New Brand

E301 - She Built Club Pilates Into A Giant - Now She's Doing It Again With A New Brand

Published: June 24, 2026

Duration: 49:59

Free digital copy of his book: https://podcast.homefrontbrands.com/en-us/discernment 

Sarah Luna built Club Pilates into one of the largest boutique fitness brands in the world - and now she's doing it again as CEO of Pilates Addiction, the fastest-growing Pilates franchise in America with 300+ territories across 27 states. In this episode, Sarah breaks down exactly what makes a fitness brand sticky, why community has to be intentional from day one, and how the discipline from her professional dance career translates directly into building a billion-dollar franchise system. We cover the real difference between franchising and i...