S9E401 - #401 – How Alex Levin grew Regal 4x while ignoring what everyone else was doing

A story about refusing what the market expected—and a business that grew stronger for it.

This episode is for sales-led SaaS founders wondering why adding more people keeps making growth harder, not easier.

When I last spoke with Alex Levin in 2022, Regal was already scaling. Since then, revenue has grown 4x—with the exact same team.

Back in 2022, Regal was growing fast, and the team was expanding with it. Alex made a different call. He stopped hiring to solve problems—and started solving problems instead. Three and a half years later, the team i...