171_ NorCal's New Genetics R&D Lab Partnership

E172 - 171_ NorCal's New Genetics R&D Lab Partnership

Published: January 13, 2026

Duration: 1:01:13

What started as growers gathering at the Big Sexy Brewery in Sacramento, California to talk shop and share knowledge grew into a collaboration among cultivation experts who went on to launch PowrHouse, an R&D cultivation facility designed to test the commercial viability of new genetics and nutrient lines.
 

PowrHouse is highly data-driven, tracking every R&D project and sharing insights with cultivators, such as which cultivars perform best in specific conditions and with specific nutrient inputs.
 

Our guest is co-founder Sergio Picazo. He walks us through their operations, partnerships, approach to data co...