Trapital

Should Netflix Start Streaming Music?

Published: August 18, 2026

Duration: 34:20


Could music become Netflix’s next big content category?

In this episode, we break down Warner Music Group CEO Robert Kyncl’s case for bringing music to Netflix, why it could give both Netflix and the music industry more leverage against YouTube, and how advertising could make the opportunity more compelling.

We also explore the challenges, from licensing economics and consumer behavior to whether Netflix actually needs a full music offering.

Then, on the road to Trapital Summit, Epidemic Sound’s VP, Strategic Music Partnerships, Jesper Staffas joins us for a bold...