Follow The Money: EVEN, Duetti, and The New Deal Stack

In music right now, the winners aren’t just the artists with the biggest audiences, they’re the teams that control the infrastructure.

First, I sit down with Mag Rodriguez, CEO and co-founder of EVEN, to break down how Even became a key part of J. Cole’s The Fall Off rollout, from exclusive drops and direct-to-fan sales to tour presales and fan community features designed to keep people coming back.

Then, I’m joined by Lior Tibon, CEO and co-founder of Duetti, to unpack the financial plumbing behind catalog deals: how Duetti raised $200M, why equi...