
E286 - Why VIP Days Make 0 Sense for Copywriters (Episode 286)
Published: June 24, 2026
Duration: 27:32
A client hires you for a “VIP day.”
Suddenly, you’re tasked with:
Kicking off the projectWriting a creative briefComing up with a strong conceptOutlining the copy Writing the copy (for how many deliverables is another question …)Getting feedback on that copyIncorporating that feedbackGetting final sign off… all in the span of 8 hours.
And let’s be real: no one has 8 good hours of work in them every day.
On this Build Your Copywriting Business podcast episode, Kate and I are digging into why VIP days make 0 sense—for you and especially for...