E271 - Meta Ads: the Biggest Opportunity for Copywriters Right Now (Episode 271)
Published: March 11, 2026
Duration: 25:41
The biggest opportunity for copywriters right now?
Meta ads.
If you’re like, “But Nicki, haven’t Meta ads always been a big opportunity? And isn’t Facebook dying?”
Yes and no.
Yes, they’ve always been a huge opportunity, but I’m letting you in on some things our Meta ads rep has told us that makes fresh messaging more crucial than ever.
And, no, Facebook is very much alive (though to be clear, Meta ads encompasses Facebook, Instagram, WhatsApp, Messenger, and the Meta Audience Network).
Facebook is st...