E267 - Beyond Translation: Truly Connecting with Hispanic Audiences - Ceci's Story

Are you (unintentionally) alienating your audience?

Kate and I had the pleasure of sitting down with Comprehensive Copywriting Academy student and bilingual copywriter Ceci and WOW! 

This episode of the Build Your Copywriting Business podcast is a masterclass in connecting with your audience in a meaningful way.

And Ceci’s story is incredibly inspiring, too.

As a Latina copywriter, Ceci notices when copy has been intentionally written for a Spanish-speaking audience … and when it’s been haphazardly translated into English.

 And that difference is huge.

 When you take the tim...